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Case Studies |
 The problem: Seasoned businessmen Jim Currie and Tom Douglas head LevelVision, a Roanoke-based company which manufactures, markets and distributes patented, floor and countertop digital displays. They were ready to begin selling their displays to retail business owners, CEOs and CFOs but needed some initial product awareness. Targeting national online and print publications in key industries, AccessPR distributed a steady flow of news about the company and its innovative products. The firm also assisted with placing LevelVision’s products in the showrooms and trade show displays of national companies. The result: In nine months, AccessPR generated hundreds of online and print placements, including Digital Signage Today, P-O-P Times, Yahoo! Finance, Chain Store Age, Visual Merchandise + Store Design, Creative Magazine and Ottawa Sun. The increased awareness helped LevelVision secure a $5 million investment, and form strategic partnerships with The National Retail Federation, Texas Lottery Commission, C&N Sports Group, The Digital Signage Group and more.
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